The past year has been a period of significant progress and strategic development for HeadFirst Group. If you're curious about how the organization did and what steps we took, read on as we look back at the year 2023.

Strong organic growth

2023 was another year of strong organic growth for HeadFirst Group. At the same time, we laid the foundation for successful years to come, with our '5 bold steps' strategy that sets our direction for the coming years. This strategy forms the backbone of our company and helps us achieve our goals in a structured and focused way.

HeadFirst Group consists of different brands, each with its own identity and solutions. Our strength lies in the synergy and collaboration between these brands. We had an exceptionally good year in 2023, growing 21% organically. This growth was due to our commercial successes and our ability to combine solutions for our clients.

Data-driven organization

Over the past year, we have made significant progress in advancing our key core processes: matchmaking, contracting and finance. Some tangible results include an increase in the number of bids for contracts, a reduction in the turnaround time to complete a file for a contract and an improvement in our customer satisfaction by more than 30 NPS (Net Promoter Score) points.

A new CRM system (HubSpot) was implemented, replacing several other systems, professionalizing our sales process and creating opportunities for marketing automation. We also digitized all customer journeys and rolled out the feedback technology Ratecard groupwise. This gives us continuous insight into customer satisfaction and allows us to collect a lot of feedback as input for our continuous improvement process.

Our business intelligence (BI) team has made significant strides toward creating a 'data lake,' in which we collect all of the group's data. To access this "data lake, " we have built numerous new dashboards with rich insights for colleagues and customers.

Our platforms

In 2023, we made great strides in the area of digitization, particularly with the launch of our new platform brand Striive. This platform allows us to digitize the entire end-to-end process of sourcing, matching, contracting and paying professionals. We believe this digitization will allow us to add personal attention at the moments when they really add value for our clients.

Another notable technological development within the group was the presentation of our ProUnity brand's mobile app. In this app, professionals and delivery partners can manage information, confirm timesheets and create and submit invoices.

Great Place to Work

In addition to business success, we remain committed to creating a positive work environment for our employees. We are proud to have once again been recognized as a Great Place to Work and we are pleased to have experienced a 10% increase in employee satisfaction. We organize or participate in events and activities for our employees, think staff parties, sporting events and educational sessions.

The next world of work

In the last month of 2023, we were excited to share the news that HeadFirst Group and Impellam Group will join forces, which was ratified in March 2024. Together, we will be the leading service provider in STEM talent and Managed Service Provider with a distinctive HR-tech platform, creating a world leader in workforce solutions.

The past year has been a year of growth, innovation and collaboration for HeadFirst Group. But we are far from finished. We look forward to the future and the opportunities ahead. We invite you to be a part of our team and work with us on "The next world of work.

Are you interested in working at HeadFirst Group? Then take a look at our vacancies and discover how you can contribute to our growth and innovation.