
Talent Value Senior Lead
Location: London | Global scope across the EU, UK, US, and APAC
Build and scale a new global standard in talent experience
This is a unique opportunity to shape how organizations engage, nurture, and retain talent across borders. Following our international expansion, we are building a next-generation platform and contingent talent pool that helps clients access, engage, and redeploy high-quality talent in a more intelligent, human, and scalable way.
We are looking for a Talent Value Senior Lead who can define and deliver the value we create for talent. Someone who understands candidates, contingent workers, and professional communities, and knows how to turn insights into experiences, engagement, and loyalty. And who can help our clients do the same.
This role combines consulting, end-to-end talent expertise, employer branding, talent marketing, candidate experience, talent community management, and rewards programs.
Your impact
You will lead the development of a global talent value proposition for our platform and contingent workforce. This will involve understanding what talent needs and values, and designing the onboarding experiences, communications, benefits, rewards, and engagement programs that make the experience unique.
This is not a traditional employer branding role. You will operate at the intersection of talent strategy, marketing, experience design, community engagement, and product development. Your work will shape how talent experiences us before, during, and after an assignment.
You will define what sets our talent offering apart, how we communicate it, and how we build trust, loyalty, and repeat engagement across different markets and worker types. You will support advisory services, talent marketing, and assessment and selection.
Working across Product, Marketing, Operations, Sales, Talent Acquisition, Compliance, and regional teams, you will bring clarity and consistency to how we attract, select, nurture, mobilize, and retain talent globally. You will help ensure that every touchpoint—from onboarding to redeployment—feels connected, useful, and valuable.
This role is key to building a talent pool that grows over time. Not just a database of people, but a dynamic talent ecosystem that becomes stronger with every interaction.
What will you do?
Lead the development of our global talent value proposition across the platform and our contingent talent pool
Build a deep understanding of our talent audiences, including candidates, contractors, freelancers, alumni, silver medallists, and high-value specialist communities
Develop talent marketing strategies that attract, nurture, and engage the right talent communities
Develop employer branding and talent communication principles that make the platform recognizable, trusted, and distinctive
Design reward, recognition, and loyalty programs that boost engagement, retention, and redeployment
Create and translate talent insights into practical improvements to the employee experience, product requirements, and service enhancements
Work with product teams to define the platform capabilities needed to support talent engagement, personalization, rewards, and community building
Build feedback loops with candidates and employees to continuously improve the experience
Support sales and client teams with a clear explanation of why a better talent experience leads to better client outcomes
Help design assessment and selection strategies
Support the talent marketing team in developing employer branding, employee experience, and talent attraction strategies as needed
Support the advisory and consulting team in their area of expertise
Help design AI agents within their area of expertise
About HeadFirst Group & Impellam Group
HeadFirst Group operates at the heart of the international talent market, helping organizations source and manage external workforce solutions. Following our merger with Impellam Group in London, we have significantly expanded our global presence and client base.
We are now developing the next phase of our offering: a globally scalable platform and talent ecosystem that enables clients to access, engage, and manage talent with greater speed, quality, and confidence.
This role is central to that ambition. It will shape how talent interacts with our platform, how we build long-term relationships with our talent pool, and how we create a talent proposition that is just as strong as our client proposition.
Location & Application
This role is ideally based in London and the UK, reflecting the international scope and stakeholder landscape. The Netherlands, including Hoofddorp, is an alternative location. Local employment terms and benefits apply based on the country of employment.
What we expect from you
You are a talent experience and marketing leader who understands what drives people to engage, trust, and return. You know how to turn talent insights into practical programs, campaigns, and experiences that work at scale.
You are comfortable working in ambiguous situations and building something new. You can switch seamlessly between strategy and execution, between brand and product, and between candidate sentiment and commercial value.
You understand that talent isn’t just about supply. Talent is the core asset. The better the experience, the stronger the talent pool, the faster the delivery, and the more valuable the platform becomes.
In addition, you bring:
Proven experience in talent marketing, employer branding, candidate experience, talent community management, or talent engagement
A strong understanding of candidate and contingent worker behavior across different talent segments
Experience in designing talent journeys, engagement programs, or community strategies
Experience working with Product, Marketing, Operations, and regional teams in complex organizations
Strong communication and storytelling skills, with the ability to present the talent proposition clearly and compellingly
Commercial awareness and an understanding of how the talent experience drives client value, retention, and growth
Analytical mindset with experience in defining metrics and using feedback to improve performance
Occupational psychology is a highly desirable skill
Interested? Apply directly or contact us for a confidential conversation.
Submit your application
We will contact youwithin 48 hours.
First interview
Assessment
Second interview
Job offer
Welcome to HeadFirst Group!
AND the possibility of adding or selling days. We work hard, but don't forget to relax.
With more than 450 colleagues, we always have something to to celebrate. As one team, we celebrate birthdays, anniversaries and other successes!
Work on your mental health with access to the platform OpenUp. We learn every day, which is why we offer you free trainings and courses to keep developing yourself.
Achieve your goals and see this reflected in the form of a bonus? That's possible with us! Hard work is rewarded.
Work at one of our 4 locations, at home, or at any wherever you feel comfortable. Of course you will receive a mobility and home working allowance from us.
Take advantage of the free sports facilities, fine workstations and enjoy a delicious lunch buffet. A formidable competitor of home!
Mattijs Wassenburg
Managing Director
Christine Koekkoek
Business Analyst
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