Diversity & Inclusion Summit

Diversity & Inclusion Summit

IN.CLUDE

Together with Global People , we organized IN.CLUDE, the Diversity & Inclusion Summit: a day when clients, suppliers, HR professionals, and leaders came together to address one key question:How do you truly put intentions and ambitions into practice?

IN.CLUDE brings organizations together to look beyond mere intentions. By engaging in dialogue and sharing knowledge, we create opportunities to learn from one another and to translate our ambitions for diversity and inclusion into concrete actions and lasting change.

Why Diversity and Inclusion Go Beyond Good Intentions

With a packed house and strong engagement from various organizations and sectors, it quickly became clear that this is a topic of great interest. Not just within HR, but across the entire organization. After all, diversity and inclusion directly impact leadership, collaboration, decision-making, culture, and talent development.

Keynotes, panel discussions, and open conversations among participants created opportunities for candid discussions about everyday practice. While virtually every organization recognizes the importance of diversity and inclusion, translating that into behavior, processes, and culture often proves to be a complex challenge.

Different perspectives make organizations stronger

During his keynote, Joris Luyendijk demonstrated that diversity and inclusion are not just about representation, but primarily about the quality of collaboration and decision-making. According to him, organizations that lack sufficient diversity often struggle to properly identify talent. As a result, potential remains untapped, and blind spots emerge within teams and leadership.

 

“Well-managed mixed teams simply achieve much better results.”

 

He also emphasized that organizations often believe they are acting objectively, while unconscious biases and existing systems still have a significant influence on who is given opportunities.

Culture is reflected in everyday behavior

Zoe Papaikonomou’s keynote also resonated deeply with the audience. She spoke about the influence of behavior and organizational culture on what is communicated and accepted within teams. Inclusion is found precisely in the small, everyday moments: in who is given space, who feels safe to speak up, and what behaviors leaders—consciously or unconsciously—allow.

 

“Your good intentions say little about the impact on others.”

How to Make Inclusion a Core Part of Your Organization

During the panel discussion, which included representatives from the KNVB, Amsterdam University of Applied Sciences, the police, and Sky10, among others, it became clear once again that many organizations face similar challenges. The discussions focused not only on policy or objectives, but primarily on practical implementation:

  • How do you create psychological safety?
  • How do you ensure that different perspectives are truly heard?
  • And how do you make inclusion an integral part of leadership and culture rather than a standalone initiative?

 

It was precisely the openness and sense of connection among participants that made the event so valuable. Many attendees noted that sustainable change can only be achieved when organizations make structural decisions about how they collaborate, lead, and identify and develop talent.

Diversity is a key focus at HeadFirst Group 

At HeadFirst Group, we believe that diverse perspectives make organizations stronger. Not as a standalone topic or project, but as an integral part of how we collaborate, learn, and grow. That’s why we believe it’s important to keep this conversation going—not just at events like this one, but especially in our day-to-day work. Because inclusion isn’t something that happens on paper; it’s about behavior, choices, and culture.

 

The high level of engagement during the summit demonstrated that more and more organizations are actively seeking ways to take concrete steps in this area. And that is precisely why it is so important to keep this conversation going.

Join an organization that embraces inclusivity

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HeadFirst Group - Best of Champions 2026

This was The Dutch Masters 2026

Team HeadFirst Group

On Thursday evening, the HeadFirst Group – Best of Champions event took place once again in front of a packed crowd at the Brabanthallen. As the main sponsor of The Dutch Masters , we were proud to welcome colleagues, freelancers, suppliers, and other business associates to our HeadFirst Group Lounge. Everyone caught up, laughed, and thoroughly enjoyed the atmosphere, even before the horses entered the arena.

Talent Room

In addition to the lounge, the main program took place in the HeadFirst Group – Talent Room. Pieter van den Hoogenband spoke about his journey to the top and his current role as chef de mission, in which collaboration is crucial. Jesse Dercksen (sports psychologist at PSV) took the audience inside the minds of elite athletes, while Anky van Grunsven shared her insights on the similarities and differences between humans and horses. Jan Roelfs served as the day’s moderator and brought all these stories together into an inspiring whole about talent development, collaboration, and adaptability.

Back-to-back for Willem Greve

Then it was time for the main act: HeadFirst Group – Best of Champions. In this spectacular event, riders ride each other’s horses and have only a few minutes to get a feel for the course and the horse. Willem Greve once again proved he is the master, completing four clear rounds and thereby defending his title, while Richard Vogel, Julien Epaillard and Gilles Thomas provided an exciting battle.

The best part of the evening? Colleagues, partners, and clients all together, chatting in the lounge, and the enthusiasm with which top athletes shared their experiences and demonstrated how teamwork, adaptability, and talent development work.

At HeadFirst Group, we view our daily work as a top-level sport. Inspiring stories, craftsmanship that leaves a lasting impression, and energy that could be felt in every corner of the Brabanthallen. From casual conversations over drinks to the adrenaline rush of the Best of Champions competition, this was an evening that demonstrated why sports and HeadFirst Group are such a perfect match.

Become part of a team that wants to get better every day, just like in elite sports.

Team HeadFirst Group

Tamara Boeff

“HeadFirst Group gives me the freedom to combine sports and work"

Tamara Boeff | Account Manager

Tamara (33) has been working at HeadFirst Group for six years and has been an account manager for three years. In those six years, she has taken various steps within the organization. She started with the Relations team, then moved on to Supplier Manager and finally Account Manager. That development characterizes her, but also the organization. She started out as the only woman in a team of men, but quickly felt at home there. "It was actually a lot of fun," she says.

 

Personal customer contact

Building personal relationships with customers is essential for Tamara. She believes in openness and honesty within partnerships and therefore discusses issues directly when something is going on. This transparent approach ensures trust and lasting partnerships. At the same time, she continues to challenge herself and consciously steps out of her comfort zone.

 

If something does not go according to plan, Tamara takes charge and works hard to find a suitable solution together. She first listens carefully, asks in-depth questions, and investigates where the problem really lies. Only then does she come up with solutions. For her, every good result starts with understanding and comprehending the need.

Collaborating and motivating

As an account manager, Tamara works closely with various departments, such as recruitment, contracting, and finance. Although she is ultimately responsible for her clients, she never does this alone. Every two weeks, there is a joint meeting for each client, during which everyone shares how things are going and makes adjustments where necessary.

 

For Tamara, collaboration is essential in this regard. As she says herself: "You can never achieve success alone. I am ultimately responsible for my clients, but we really do it together. By continuously liaising with recruitment, contracting, and finance, we know exactly where we stand and can make quick adjustments. My background in sports has given me a real winner's mentality: when I set my mind to something, I go for it wholeheartedly and I like to take my team with me."

“I am given a lot of responsibility and trust. That motivates me to get the best out of myself every day.”

Change as an opportunity

What appeals to Tamara about HeadFirst Group is that the organization is constantly evolving. That dynamic suits her way of working: looking ahead, improving, and continuing to learn. She doesn't see change as something stressful, but as an opportunity to grow and gain new insights.

 

With her renewed client portfolio, she is embarking on a new phase in which she can further build and deepen relationships. Contact with various organizations and identifying new opportunities energize her. It is precisely the combination of responsibility, development, and collaboration that makes her work varied and challenging. She is taking this next step with focus, commitment, and confidence.

Combining work and sports

Tamara is a true sportswoman and regularly incorporates elements from the world of sports into her work. These include discipline, perseverance, and a strong team mentality.

 

Tamara exercises an average of ten to fifteen hours per week. The ability to combine her athletic life with her work is one of the reasons why HeadFirst Group is such a good fit for her. "Thanks to the flexible working hours, I can organize my day myself. Sometimes I start a little later and exercise in the morning, or I put on my running shoes during my lunch break, whatever suits me best. Exercise is not a hobby for me, but an essential part of my life."

 

In addition to her regular work, Tamara is active within Team HeadFirst Group, our elite sports program in which we approach our work as elite sports and promote this both internally and externally through sporting events, inspirational sessions, and joint initiatives. In this role, she is responsible for organizing internal sporting events. This allows her to convey her passion for sports to colleagues and contribute to the active and energetic culture within HeadFirst Group.

Will you become Tamara's new colleague?

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Most Influential Recruiter 2025

Most Influential Recruiter

2025

Last week, we attended Recruiters United's Most Influential Recruiter 2025 award ceremony in Mereveld, Utrecht. As a partner of the event and because Marelle Beune represented us on the professional jury. Every year, the awards show how the recruitment profession is developing. More than 10,000 votes were cast, but that's not all. Nominees are also assessed on their merits by an independent jury. They answer in-depth questions about their vision, their approach, and how they are advancing the profession. That makes these awards different from a standard public award.

Content more important than visibility

In a labor market where technology and AI are becoming increasingly prevalent, the quality of the conversation remains decisive. That perspective was central during the judging process. It's not about who shouts the loudest, but who contributes substantively to the development of recruitment.

 

It is fitting that Marelle was on the jury on our behalf. We believe it is important to actively contribute to the professionalization of the profession. Not from the sidelines, but right at the heart of the matter.

Lale Izmirli named Most Influential Recruiter 2025

The expert jury unanimously named Lale Izmirli Most Influential Recruiter 2025. She received the Bas Westland Award and also won the jury prize in the Corporate Recruiter category. According to the jury, she has emphatically positioned recruitment more strategically within her organization and made themes such as diversity and inclusion concrete.

 

Since this year, the election has been organized by Recruiters United, with a clear ambition to further enhance the quality of the content. This is a development that we, as a partner, are happy to be associated with.

Building the future of recruitment together

For us, this is more than just an awards night. It is a moment when the profession is taken seriously. Where recruiters keep each other on their toes and where substance carries more weight than visibility alone.

 

We work together with Recruiters United because we share the same ambition: to further professionalize recruitment and focus on content. As a partner, we actively contribute to this, for example by participating in the jury and by being involved in initiatives that strengthen the profession.

 

Do you work at HeadFirst Group, you work in an environment where recruitment is seen as a profession. Where we continue to learn and where we take responsibility for the role we play in the labor market.

Become part of our team!

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Top-level Sports Community Playground

Topsport Community Playground: out of your routine, into your playing field

Team HeadFirst Group

Taking a break from the hustle and bustle of everyday life withTeam HeadFirst Group . Last week, we went on a trip with the Topsport Community Playground into Amsterdam’s iconic Olympic Stadium for an afternoon centered on trying, falling, learning, and growing. Reconnect with your inner child.

Playground is not a standard event; it is an intimate session in which you approach your life as a playing field. A safe space where you can experiment and discover what really suits you, both in your work and beyond.

Small choices, big impact

The meaning of Playground became clear in the stories of Nicolien Sauerbreij, Irene Schouten, and Maarten Meiners. They recounted how their drive developed at a young age: wanting to improve, wanting to be the best, and consciously training differently. By trying out multiple sports and disciplines, playing, and experimenting, they maintained their enjoyment and developed more quickly. It was precisely this differential training that laid the foundation for their growth as top athletes, a mindset in which ambition and play go hand in hand.

Small choices, big impact

Together with Ernst-Jan Pfauth, author of Intentional Living, we delved into making conscious choices. Not grand life plans, but rather the power of small steps. With humor, courage, and room to experiment. Because growth doesn't have to be grand or difficult, as long as you make honest choices.

Then it was time for Full Body Thinking with Wouter de Jong. An approach that combines neuroscience, breathing, systemic work, and schema therapy. Not only understanding why you do what you do, but also really feeling it. Through practical exercises, patterns shifted from "thinking" to "doing," step by step.

Making more conscious choices, every day

Aikido coach Johan Lodder brought East and West together and showed how inner strength, vitality, and authenticity reinforce each other. Less forcing, more moving with the flow. A mindset that works not only in top-level sports, but also in the workplace and in everyday life.

 

Led by Diana Matroos, it was an afternoon full of insights and practical tools. Tools that you can apply immediately, whether you are a recruiter, manager, or somewhere in between. Because at Team HeadFirst Group, we believe that you become better at your job when you also invest in yourself as a person.

Become part of a team that wants to get better every day, just like in elite sports.

Team HeadFirst Group

HYROX Utrecht

HYROX Utrecht 

Team HeadFirst Group

Sport and pushing boundaries together are deeply ingrained in the DNA of Team HeadFirst Group. We demonstrated this once again during HYROX Utrecht, where colleagues from different parts of the organization took on the challenge together.

What is HYROX?

HYROX is not your standard sporting event. It is a tough combination of running and functional workouts. The format is simple, but anything but easy: 1 kilometer of running, followed by a strenuous exercise. And that eight times in a row. Think of exercises such as the ski erg, sled push and pull, burpee broad jumps, sandbag lunges, and farmers carry. It requires fitness, strength, and mental resilience.

We showed up at the start with four mixed teams, made up of colleagues from different departments. Just the way we like it: training together, pushing ourselves together, and supporting each other through it all, regardless of job title or department.

What made the evening extra special? Colleagues standing on the sidelines to cheer us on. High fives, cheers, and motivational words gave us that little bit of extra energy during the tough moments. This is where team spirit really comes to life.

Pushing boundaries

Our teams went full throttle and showed perseverance, but above all, they had a lot of fun. Colleagues stepped out of their comfort zone and showed what happens when you push boundaries together. It wasn't about times or performance, but about sharing experiences, motivating each other, and being proud of what you achieve together.

 

And this leaves us wanting more. Keep an eye on us, because there are plenty more sporting and networking events coming up. Hopefully, we will see even more colleagues at the starting line next year. On to the next one!

Become part of a team that wants to get better every day, just like in elite sports.

Team HeadFirst Group

Healthy competition as a driving force at HeadFirst Group

Healthy competition as a driving force at HeadFirst Group

About culture, growth, and winning together

Within HeadFirst Group, you often hear the term "healthy competition." But what does that mean in everyday practice? It's about stimulating growth, ownership, and pride within a safe and supportive environment. Colleagues are challenged to get the best out of themselves, always with respect for each other. Like Joke de Graaf, Director of People and Culture at HeadFirst Group, puts it: "Ambition only really becomes meaningful when it is supported by clear frameworks and a culture of openness and mutual respect."

Equal opportunities, room for difference

Healthy competition means that everyone has equal opportunities, but that effort and performance can be seen and rewarded. Those who go the extra mile or achieve exceptional results are recognized for this, for example with development opportunities, challenging projects, a salary increase, or a bonus. This encourages people to get the best out of themselves. 

 

It's not just about the big steps. Colleagues who contribute with creativity and energy see their efforts celebrated during the monthly celebration moment and rewarded with personal extras, such as a nice check or tickets to an event. This creates a natural progression: first recognition and growth, then surprises that energize and connect.

“When everyone knows what you are working towards and celebrates each other's successes, competition becomes a force that unites rather than divides.”

Joke de Graaf | Director People & Culture

Competition that connects

By consciously appreciating successes—both big and small—positive energy is created in which colleagues strengthen and help each other move forward. Healthy competition is not about beating each other, but about making each other better. This is reflected in the way we work, celebrate successes, and support colleagues. Everything is geared toward making achievements visible and sharing pride, within clear frameworks and with an eye for each other. As Joke says: "It's about creating a dynamic in which colleagues challenge and inspire each other and grow together. Without stress or rivalry."
 

Some colleagues go beyond following change; they create change. People who push boundaries, show ownership, and make an impact, while remaining human. For these changemakers, HeadFirst Group has created the Changemaker Awards. These awards celebrate colleagues who bring our culture to life every day: those who challenge assumptions, shape the future, take responsibility, achieve meaningful results, and collaborate with empathy. Nominations make it possible to put colleagues in the spotlight and highlight what it means to make a real impact.
 

Also, the planned incentive trip to Sicily in 2026 adds an extra dimension. It is a reward for colleagues who demonstrate how commitment, passion, and results come together. In this way, HeadFirst Group not only encourages performance and ambition, but also makes the experience tangible and unforgettable. This extra layer of recognition creates a culture in which healthy competition and personal growth go hand in hand with meaningful achievements and the celebration of real changemakers.

Positive competition in practice

To keep competition healthy, HeadFirst Group combines clear criteria, recognition at multiple levels, and opportunities for collaborative learning. Recognition can be big or small, formal or informal, but the most important thing is that colleagues feel seen and understand what is valued. Transparency plays a major role. When everyone knows where they stand and successes are shared openly, competition remains motivating and unifying.
 

Healthy competition makes people enthusiastic and engaged, and encourages ownership, collaboration, and innovation. Ultimately, it contributes to both individual growth and the success of the organization. At HeadFirst Group, colleagues simply want to do well, each in their own way. A culture in which performance is recognized and rewarded, and in which everyone can be proud of their contribution, forms the core of the organization.

Top-level sports mentality in practice

That mindset is also reflected in Team HeadFirst Group. Collaboration, discipline, and continuous improvement form the basis here. By organizing and actively sponsoring sporting events, we create moments where colleagues meet and challenge each other in a different way. Not to win against each other, but to stay sharp, persevere, and have fun in development. In this way, sport strengthens the culture in which positive competition connects, motivates, and energizes. 

The benefits for everyone

According to Joke, it all starts with a clear cultural vision and transparency. Competition is never about winning for the sake of winning, but about a common goal: "When everyone knows what you are working towards and wishes each other success, competition becomes a force that unites rather than divides." Growth only really has value when you do it together. Healthy competition helps with that. Every day, together.


Top sports community live! 2025

Top Sports Community Live! Top sports, science and business in one

Team HeadFirst Group

What happens when sports, science and business come together? Well ... exactly what we at Team HeadFirst Group like to see: energy, inspiration and new ideas that you want to work with immediately. In a packed AFAS Theater in Leusden 750 visitors were ready for an evening that was completely dedicated to the annual theme of 2025: Focus. With Peter Heerschop talking with humor and flair, as only he can.

Heroes on stage 

The evening started surprisingly quiet. Writer Arthur van den Boogaard read a passage from Waterfeeling and immediately set the tone: attention, concentration, being completely in the moment. Then professor of brain science Erik Scherder took over. With his familiar energy and clarity, he explained how our brains deal with focus and why that is the key to top performance, both in sports and in the workplace.

Coaches Evangelos Doudesis, Eelco Meenhorst and Laurens ten Dam then showed how they take teams to the top: with clear goals, crystal clear communication and an eye for the individual. Exactly the way we also work together within Team HeadFirst Group. Musician Tim Knol then provided goose bump moments with his own songs and some classics.

From stress to focus

Noortje and Bregje de Brouwer (Olympic bronze in synchronized swimming) allowed the audience a glimpse into their world of timing, strength and perfect cooperation. While Scherder explained how to turn stress into focus, Femke Heemskerk, Marit Bouwmeester and Duco Telgenkamp shared concrete examples from their careers. Recognizable, honest and above all: super inspiring.

 

The finale was for none other than Ireen Wüst, the most successful Dutch Olympian of all time. Her secret? Daring to look again every four years at what drove her and adjusting that drive each time. Always learning, always improving. A mindset we at HeadFirst Group can only appreciate.

Become part of a team that wants to get better every day, just like in elite sports.

Team HeadFirst Group

Challenge accepted: make local talent global

Challenge Accepted: make local talent global

Team HeadFirst Group

How do you really help talent grow? That was the central question during the Topsport Community Challenge, in the iconic Omnisport Apeldoorn, and coincidentally also a question that we at HeadFirst Group deal with every day.

Omnisport is no ordinary venue. It is a place where track cyclists like Harry Lavreysen train hard for gold and where athletes like Lieke Klaver and Femke Bol push their limits. That top sports mentality, always wanting to improve and going for the best result together, comes to life there. That ideal setting and exactly what appeals to us at HeadFirst Group.

The right ingredients

During the Challenge, the partners of the Topsport Community came together to explore how to recruit, retain and develop talent. Because let's face it: that is one of the biggest challenges of our time. No organization is the same; culture, leadership and personal drives all play a role. So there is no blueprint, but there are ingredients that work.

From HeadFirst Group, Claudia, Martijn, Britt and Rogier from our People & Culture team went to work with one common learning objective: how can we make talent development within our organization even stronger? Guided by former top athletes and coaches, they discovered new insights about leadership, cooperation and growth. Together with the other partners, they presented their plans, received honest feedback and immediately translated that into concrete action.

Develop yourself at HeadFirst Group

For us, talent development goes beyond a nice word on paper. We believe that everyone should have the opportunity to grow - in knowledge, in skills, but also as people. Just like in top sports, it's about setting goals, daring to ask for feedback, challenging each other and celebrating successes.

 

At HeadFirst Group, you get plenty of room for that. Whether you're a recruiter, marketer or data analyst. We challenge you to keep improving yourself. We offer education and training, but also space to learn in practice: by working with inspiring colleagues, taking responsibility and experimenting with new ideas.

Growing together

The Topsport Community Challenge gave us an additional sense of why we think this is so important. Talent only really grows when you invest in the right environment: a place where trust, ambition and fun come together. We left Omnisport with concrete plans and a clear goal: to support our colleagues even better in their development. Because growing talent, locally and internationally, is top sport. And we at HeadFirst Group are proud of that every day.

Do you also want to work in an environment where growth, energy and team spirit are key?

Team HeadFirst Group

Amsterdam Half Marathon

In action at the Amsterdam half marathon

Team HeadFirst Group

Last Sunday we were at the start of the Half Marathon of Amsterdam with a large group of HeadFirst Group colleagues! One of the most beautiful and popular running events in the Netherlands, with a course that runs right through the city, from the Olympic Stadium to the Amstel River and back again. The atmosphere was fantastic: thousands of runners, enthusiastic spectators along the route and a sun that played along just right.

Top performance

While at the full marathon the Kenyan Kipchumba made history with a new course record, Team HeadFirst Group also put in a top performance. We finished 13th out of 250 participating companies during the half marathon. A result we are extremely proud of! With top times within our ranks, such as an impressive 1 hour and 23 minutes, we showed that perseverance, focus and teamwork also come together perfectly outside the workplace.

At HeadFirst Group we strongly believe in the importance of vitality. Not only because sports is good for your body, but also because it contributes to your mental fitness and energy at work. Playing sports together also strengthens the bond between colleagues, something we clearly felt this weekend. Along the route it was one big party of colleagues encouraging each other, laughing together and helping each other through the difficult kilometers. That closeness is exactly what makes our culture so special.

One step better every day

And as with any athletic challenge, we learned something new. About perseverance, how to deal with a dip halfway through or how far you can get if you keep motivating each other. Because in the end that is what it is all about: growing together, making each other better, step by step. Learn Everyday in optima forma.

 

The muscle pain has now set in. Some walked down the stairs on Monday a little stiffer than usual, but the feeling of pride prevails. Proud of our team, of the performance, of the cooperation and energy that we put down together. This experience shows that vitality is not just something we find important, but something we really live at HeadFirst Group. It tastes like more, on to the next sportive challenge with Team HeadFirst Group!

Become part of Team HeadFirst Group and run with us next year!

Team HeadFirst Group

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